03/10/2010
The four-day festival will feature an exhibition with 400 stalls of over 40 international tourist organizations, including the World Tourism Organization (UNWTO), the Pacific Asia Travel Association (PATA), and around 20 foreign enterprises and airlines. 
Water musical performance in the opening ceremony of the Thăng Long–Hà Nội International Tourism Festival, Hà Nội, October 2, 2010 – Photo: VGP/Nguyễn Hoàng
Addressing the opening ceremony, Deputy PM Trương Vĩnh Trọng expressed his confidence that the festival will serve to boost the country’s tourism sector.
Chairman of the Hà Nội People’s Committee Nguyễn Thế Thảo hoped that the festival will create a good opportunity to introduce the tangible and intangible cultural values of Hà Nội.